Daily Archives: November 23, 2022

The LEGO Story: How a Little Toy Sparked the World’s Imagination – Jens Andersen

“Absolutely essential reading for every LEGO fan.” —Blocks The definitive history of LEGO, based on unprecedented access to the company’s archives and rare interviews with the founding family that still owns the company “This book tells the story of how my family built the LEGO brand.” —Kjeld Kirk Kristiansen, former President/CEO of the LEGO Group and 3rd generation owner It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for ...