Being a business owner is not for the faint of heart. It takes a firm resolve, the ability to persevere and pivot during challenging times, the humility to admit mistakes, and empathy for the people around you. Understanding who you are is critical to that journey.
In Broken to Better, Michael Kurland candidly shares every step of his own entrepreneurial odyssey—selling everything he owned, driving across the country to launch his new business, and ultimately building a purpose-driven culture that aligns purpose with profit.
Along the way, Kurland distills a lifetime of experience down to its purest essence. From key principles of organizational strength to the secrets of profitability and growth, Broken to Better offers up all his triumphs and mistakes in the same spirit of perseverance, fearlessness, empathy, and gratitude.
Although Kurland humbly claims he did “whatever it took to avoid failing,” the truth shines through on every page—he did whatever it took to #BeBetter.
ABOUT THE AUTHOR:
Michael Kurland is the award-winning founder and CEO of Branded Group, a company dedicated to delivering exceptional facility management for multi-site commercial facilities. He is a well-established author of thought leadership articles in online publications on topics such as leadership, company culture, social impact and employee engagement and retention, as well as on his philosophy for personal and professional success, known as #BeBetter. His vision for business and life has resulted in deep and long-lasting client and partner relationships, innovative facility maintenance programs that drive client satisfaction, social impact programs that change lives and a respected position in his industry.
Branded Group was among the Financial Times Fastest Growing Companies in America
(2021, 2022), the Inc. 5000 Fastest-Growing Private Companies (2018, 2019, 2020, 2021) and has been named a Great Place to Work® for five consecutive years.
Michael is also the host of the long-running podcast, #BeBetter with Michael Kurland. Now in its fourth season, the show examines the importance of strong and motivating leadership through interviews with business leaders and noted experts.
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